new
Set. Mattify. Blur
Triple Fix Translucent Loose Setting Powder
new
Aim High
Highlighter Sticks
our mission
Promote Loving
Your Self
Best Seller
inclusive
clean
cruelty free
inclusive
clean
cruelty free
inclusive
clean
cruelty free
inclusive
clean
cruelty free
inclusive
clean
cruelty free
inclusive
clean
cruelty free
bestselling
“Our goal here is simple: empower people of all skin tones, textures, and types to venture out on a journey towards unapologetic and unwavering self-love. Clean beauty is just our vehicle.”
- Tisha Thompson, Founder and CEO
what makes us, us
WE PLAY WITH MAKEUP, NOT OUR SKIN
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01
Cruelty-free Practices
100% free of animal testing. Play with confidence knowing that your beauty routine never harms our furry friends.
02
Uber Clean, Skincare Infused Formulas
Clean beauty is the only rule we promise to follow, and our formulas are infused with skincare ingredients and adhere to the rigorous Sephora & Credo Clean standards.
03
Sustainability Commitment
We’re here to put beauty into the world, not take from it. We use FSC-certified folding cartons and packaging featuring glass and tubes using Post-Consumer Recycled (PCR) materials to do our part in protecting the environment.
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