If you’re a tried-and-true beauty lover then YouTube has likely been your go-to source to get the inside scoop on the latest trends; but, as TikTok continues to grow in popularity, many are turning to the short-form content app for all things inspo. From random application hacks, like the dot method, or reviews on the newest products to hit the shelves, TikTok is a one-stop-shop for those with a love for makeup and skincare.
Our team scoured the app to uncover the top hottest trends that you can jump on with your LYS Beauty favorites...just in time for summer. Let’s take a look!
Clean Girl Aesthetic
Bye bye Korean glass skin! (Well, not completely). A flawless-looking complexion is still the dream base for any makeup look, but the latest hashtag climbing the charts is the #cleangirlaesthetic, which essentially means mess-free makeup that simply makes you appear youthful and refreshed.
So, what makes this trend a success? A flawless-finish concealer. Unlike a full glam moment, where you rely on concealer solely for highlighting and spot concealing and your foundation for all over coverage, the clean girl aesthetic runs on a great concealer. The Triple Fix Full Coverage Brightening Concealer boasts a beautiful, fully customizable finish for as much, or as little coverage as you want. For this trend, take your pick from 25 universal shades to find the closest to your skin’s natural tone. From there, apply liberally on any problem areas, including blemishes, acne scarring, darkness, or undereye circles. This will instantly balance the look of the complexion. This vegan and cruelty free formula is enriched with Hyaluronic Acid, Squalane, and Watermelon Extract to instantly revitalize skin for a fresh look worn completely alone or paired with other complexion products.
Slugging (+ Hyaluronic Acid Serum)
Being summertime fine is all about letting your skin take center stage and this next trend is your gateway to achieving just that! Slugging refers to slapping on copious amounts of petrolatum or Vaseline on the skin for an overnight hydration treatment to make the skin appear supple, glowing, and nourished. And while this skincare tip to use a thick emollient as a barrier seal is an age-old trick, it is making its round on TikTok as a leading trend.
But, the hydration doesn’t start with the Vaseline. Instead, the Vaseline acts as a sealant to lock in the amazing ingredients from all of your toners and serums for desired results. In the evening after cleansing and toning the skin, apply the Think Bright Glow + Hydrate Serum with Vitamin C and Hyaluronic Acid to take your hydration to the next level. Formulated with rich antioxidants, this serum helps visibly renew dull, dehydrated skin and reduce the look of dark spots and uneven tone. When paired with the slugging method, the Vaseline will help lock in the serum as it penetrates deep for a long-lasting radiance boost.
Lifting Broner (Y-Contouring)
The days of the “Big 3” bronzer application to hit the temples, jawline, and cheekbone are behind us! Thanks to TikTok, bronzer lovers are trying out this new, minimal application targeting key areas on the face to give the illusion of an awakened and lifted complexion. Applying with the easy-to-use No Limits Cream Bronzer Sticks, draw a light, upside down Y-shaped line, starting at the top of your cheekbones. Using the Sculpt/Bronzing Brush, buff product into place using a patting motion until the harsh lines have dissolved.
Now that the face is contoured, it’s time to focus on the lips. A beautiful lip is the finishing touch on any makeup look, and this hack will make your pout look fuller and poutier without any new products. Keeping with the No Limits Cream Bronzer Sticks, apply bronzer to the entire perimeter of the lips, spanning beyond your lips natural line. Use a damp precision complexion sponge to diffuse harsh lines, leaving behind a natural-looking shadow that makes the lips look luscious. For a hydrated, high-gloss finish, coat lips with Speak Love Hydrating Lip Treatment Oil.Faux Freckles
Faux freckles aren’t new to the beauty world, but as with any trend, TikTok has its own tips and tricks behind making it work for you. In its comeback, makeup lovers are even experimenting with root touch up spray to give the illusion of natural freckles, but we will let you in on a little hack. Whether you apply the freckles with eye, brow, or lip liner, use a damp Complexion Sponge and Triple Fix Translucent Setting Powder to eliminate the strong pigment and give the appearance of naturally-occurring freckles. The powder will help set the liner in place for all-day wear.