Founder Q&A: The Ultimate 2023 Makeup Trend Report
Out with the old, in with the new. Beauty is one of the fastest moving... Read More
Lys Beauty Blog
5 Anti-Resolutions to Prioritize in your Beauty Routine
Because sometimes it’s more about what we should stop doing. The New Year often comes... Read More
Shade-Matching Refresh: 4 Fool-Proof Tips for Finding Your Perfect Shade Online or IRL
There’s nothing quite like finding a perfect shade match. You know, the kind that looks... Read More
Beauty Trends We Can’t Get Enough of From Fashion Month
For most, the month of September marked the beginning of fall, the start of a... Read More
Preventative beauty hacks to implement at any age
Unfortunately, skincare is often an afterthought for many beauty lovers. If you think back... Read More
Splurge or Save: Wallet-Friendly Beauty Products to Add to Your Cart
For the responsible spender One of the longest standing misconceptions in the beauty industry is... Read More
TikTok Beauty Trends Worth Trying With Your LYS Beauty Staples
If you’re a tried-and-true beauty lover then YouTube has likely been your go-to source to... Read More
3 Golden Rules to Achieving Makeup Look With Maximum Staying Power in the Summer Heat
Sweet summertime! Sun-kissed skin, beach vacations, and frozen drinks are all working together to make... Read More
The Need-to-Know About Our Newest Product Launch - No Limits Cream Bronzer Sticks
Introduction Foundation, blush, and concealer - step aside! Well, not really. But, it’s summer, and... Read More
THE BLACK-OWNED BRANDS WE’RE SUPPORTING THIS JUNETEENTH & BEYOND
This Federal holiday commemorating the end of slavery in Texas is the perfect opportunity to... Read More
The 2022 Summer Survival Kit Every Beauty Lover Needs
As told by the LYS Beauty team Summer is the season where less is more,... Read More
The 5-Minute Makeup Routine For Vibrant, Glowing Skin
Gone are the days of spending hours doing glam for a makeup look that’s likely... Read More
How to Revamp and Refresh Your Makeup Collection for Spring
Spring cleaning is kind of like working out…We’re always reluctant to start, but we’re satisfied... Read More
10 Practical Ways to (Actually) Make an Impact This Earth Month & Beyond
April is Earth Month and, as a proud supporter of the sustainability movement, we’re sharing... Read More
The Perfect Product Layering For A Glowing Complexion
We all know the feeling of coming home from a Sephora shopping visit and unpacking... Read More
#CrewTalk: Cold-Weather Approved Beauty Must-Haves, As Told By LYS Team
Keeping up with seasonal beauty trends can become an entire ordeal. From ongoing attempts to... Read More
5 Black-Owned Wellness Gift Ideas That Won’t Break the Bank
Now that we’re well into December, the Black Friday deals and Cyber Week madness has... Read More
How to Apply Highlighter Like the Pros in 2021
If you dig into the archives of YouTube makeup tutorials from the early 2010s, it... Read More
Five Fall 2021 Beauty Trends That (Literally) Everyone Can Rock
Fall is officially in full swing, and we scoured everything from the hottest IG accounts... Read More
Meet the Clean Collection That Makes Radiant Skin Achievable for All Skin Types
It’s important to note the resurgence of radiant, glowy-looking skin comes after the age of matte... Read More
12 MUA’s and Influencers Every Beauty Lover Needs to Watch
At LYS Beauty, we’ve always been pretty clear about our mission — diversify the clean... Read More
Skin Prep: Everything Your Skin Needs Prior to Makeup Application
An A+ complexion is rarely the case of chance. It’s likely the result of great... Read More
Brush Care 101: How to Clean and Preserve Your Makeup Brushes
Often the most mundane daily tasks are the ones that make the biggest difference in... Read More
Sun Protection + Safety Tips You Need for Summer
Summer marks the season for highly anticipated beach getaways, casual outdoor outings, festivals and wedding... Read More
5 Long-Staying Makeup Hacks Suitable for All Skin Types
If you’ve taken a look at the season’s most popular makeup trends, dewy, radiance-boosting makeup... Read More
The New Age of Beauty: How The Approach Towards Makeup Is Shifting Post-Covid
2021, the year of redemption, is in full swing and as everyone settles into their... Read More
One Year Later: An Open Letter to the Beauty Industry on DEI
Dear Confidence Crew, As we sit in a state of reflection and celebration for... Read More
Acne Awareness Month: Here’s Everything You Need to Know About One of the Most Common Skin Conditions
For most, June marks the start of Summer Friday’s and consistently warmer temperatures, but for... Read More
Strong Alone, Better Together: BFF Beauty Duos That Work Best When Paired Together
June 8th marks National Best Friend Day—the much-appreciated opportunities to shine light and shamelessly brag... Read More
Long-Lasting Makeup Saving Hacks For Every Skin Type
We’ve all been there. Dedicating hours to curating a seasonally appropriate makeup look, blending it... Read More